Once you have made the investment to get your website up and running, a logical next step is to maximize the amount of revenue generated from it. Following are some ideas on how to make your website produce more revenue for your business, through both direct and indirect sales. Even if you are not selling products directly from your website, it can help to facilitate the sales process through other channels by giving potential customers reasons to buy from you.
Why Websites In the Age of Social Media?
Are websites really necessary in this age of social media? Given the explosion in social media’s popularity, reach and the ability to show a measurable ROI, this is a question that is often raised. Social media platforms such as Facebook offer businesses the ability to establish a presence on the web and generate traffic without the expense and technical expertise required to have a website built. Facebook boasts a user base of 750 million and climbing with the added benefit that users can use it for not only socializing, but finding information, helping with shopping and a variety of other daily activities.
Example Blog Post
Why Magnetic Headlines Are Crucial for Your Posts
Welcome to Rainmaker. This is a sample post to get you started on your journey. Don’t forget that your headline is the most important aspect of writing a great post, and getting readers to read your opening paragraph. The first four to six sentences of your post are critical, because if you don’t hook your audience, they will get bored and click away. What is the benefit you will provide readers that you promised in the title? Be sure to describe the signs of the problem you will offer a solution to toward the end of your post.
Use subheads to improve readability and gather interest
Here you can begin to describe the underlying causes of the problem you have the solutions to, using persuasive arguments and great storytelling, and readers will have no choice but to read more.
Subheads help readers scan your content quickly
Bullet points are helpful to keep your copy reader-friendly, and a proven standard for making a solid argument:
- Tell a great story, but don’t over-write it. Be authentic!
- Use internal cliffhangers to entice readers to read more.
- Use a great image to make an impression on readers from the start.
Subheads draw readers’ attention to your call to action
When you provide real solutions and insights for your prospects and customers, you build trust and authority that will allow you to deepen the conversation further with an opt-in or call-to-action. Sign up here! This is where a compelling call to action makes it clear to your readers what they need to do next to implement your solution. Good luck!
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